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Work with Matt

Ready For Your Next Creative Breakthrough?

We teach business leaders how to 'self-generate change' using a framework for business transformation.

Chat with Matt!
Matt Nashville Farm
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Welcome, I'm Matt Landau!

And I've been sharing my findings in the realm of Visionaries, Creative Business, and Authentic Leadership now for almost 20 years (Timeline)!

The Process

My breakthrough came in understanding that creativity is a radically different style of growth from what we're taught in school. So I developed the framework I wish I had at the start of my entrepreneurial journey. I call it a framework for "self-generating change."

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Here Goes Nothin'

Here Goes Nothin' is a saying from the American South that means jumping before we're ready and following our intuition in a world full of distractions, stress, and conformity. At some point all leaders need to leap...so why not start now? Our creative breakthrough services range from retreats to dinner parties to one-off creative collabs. If you're looking to level-up with a creative breakthrough, we want to chat! 

"Matt's call for human connection is speaking to the feelings of emptiness that many feel within: an alienation from our business. His insights and deep concerns apply to the human quality of our experiences."

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Cindy Rhoades
Founder, Vacation Homes of Key West

"Thanks for facilitating our event, for pushing us, for listening. You have a unique - special - gift in leading people to be who they need to be. And purely for their benefit.  It's an honor to see that skill in action. "

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Tim Smith
CEO, GunnSmith Holdings

"I feel like I've taken a magical drug that I don't want to wear off. Things I look at are clearer. The way I articulate myself feels more authentic. I finally understand the statement that once you move forward you can't go back. I was afraid of that concept but now I'm embracing it." 

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Janice Hurley
'All Good Presents' Music Festivals

"You're at the very beginning of something very very big. It's gonna be a tidal wave and we're all gonna be caught up in it. You're able to help people and do something about it." 

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John Suzuki
Author, Speaker, Podcast Host

Who We Need To Be

"Thanks for facilitating our event, for pushing us, for listening.  You have a unique - special - gift in leading people to be who they need to be. And purely for their benefit.  It's an honor to see that skill in action Maestro. "

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Tim Smith
Property Management

A Magical Drug

“From Here Goes Nothin I feel like I’ve taken a magical drug that I don’t want to wear off. Things I look at are clearer. The way I articulate myself feels more authentic. I finally understand the statement that once you move forward you can’t go back. I was initially afraid of that concept but now I’m embracing it.” 

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Janice Hurley
Business Development and Strategic Partnerships

"Real" Learning

"This is real learning. Like a detox from all the noise and broken patterns. It’s less like a business retreat to plan where you’re going next and more about going inwards and figuring out who you are.”

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Esi Shabani
Restauranteur

Infinitely More Connected

“With Here Goes Nothin I just feel different. Like a process has begun. Most of all I feel infinitely more connected. To new wonderful people. And to myself. Both nervous and excited knowing this is just the beginning!"

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David Krauss
Advocacy Leader

The Human Quality Of Our Experiences

"Here Goes Nothin retreats call for human connection. They are speaking to the feelings of emptiness that many feel within: an alienation from our business. Your insights and deep concerns apply to the human quality of our experiences." 

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Cindy Rhodes
Hospitality Leader

Mind-Blowing

“The Here Goes Nothin experience was mind-blowing from the moment we stepped into the jungle. It was like walking into the world of Avatar. We worked on our inner and outer realities, enabling me to think outside the box and create a better future for myself and my business. I left with a full and grateful heart, reignited, inspired, and excited for new possibilities coming my way.” 

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Maria Baula-Schuh
Artist, Dancer, Adventurer

A Shift in My Vibrations

"It was filled with wonder (and some skepticism!) that left me with a list of great ideas and a shift in my vibrations -- the same things I took away from my beloved college-era roundtable philosophy discussions (something I miss terribly!) Needless to say, I loved every minute of it!"

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Alexis Miller
Leader, Fencer, Lifelong Learner

FAQs

Here Goes Nothin' often prompts more questions than it answers. For now, our most frequently asked...
What does Here Goes Nothin' mean?

Here Goes Nothin' (a colloquialism from the American south) is a bold-hearted declaration before stepping into the unknown. It's a moment or a mindset where we choose to double down on ourselves and take a risk. It captures the spirit of leaping before you're ready, guided not by calculated certainty but by faith, instinct, and trust in a higher calling or sense of purpose.

Why is it our shared ethos?

The phrase Here Goes Nothin’ became the seed of this platform one day in 2023 when Matt stood in front of the mirror, on the verge of a life-altering interview, and whispered it to himself, not as a throwaway line, but as a quiet act of courage. It was a turning point, a personal reckoning, a decision to step into the unknown without guarantees. That simple phrase marked a deeper shift: from playing it safe to embracing creative risk. It was the start of a shared ethos in Matt's life with anyone daring to trust their instincts and leap into the future! 

Who is it designed for?

Here Goes Nothin' is for anyone looking for big new levels of excitement and clarity in their work. Our services are tailored to entrepreneurs, founders, executives, makers, and creators who have reached a ceiling or stuckness in their growth; who know there is more but aren't sure what it might look like.

What's the best way to get started?

The best way to get started in the Here Goes Nothin’ community is to sign-up for our free newsletter below. We share bold ideas, creative prompts, and behind-the-scenes stories from business leaders betting on humans in an era of scale and automation. Our newsletter is also like a front-row seat to Matt's personal leadership journey: weird, soulful, and inspired by new experiences! If you'd like to discuss a project not featured on this website, book a chat with Matt!